In 2016, a tech-based startup offering B2B e-commerce solutions was established. Sujeet Kumar, Vaibhav Gupta, and Amod Malviya, three former executives of Flipkart, founded the business, which now has a network of more than 3 million consumers across 900 locations. It aids in connecting India's more than 25000 merchants. Thousands of brands, including Boat Lifestyle, PepsiCo, LG, ITC, and many other well-known names, have inked contracts with the company. The company has achieved unicorn status in 2018, which took place in the least amount of time. Udaan recently secured $280 million from both old and new investors.